Translating a Vision: Stillwater Nature Spa’s Brand Journey
Stillwater Spa came to me with a clear creative vision and a deep sense of intention behind her brand. She had designed her own logo and wanted help refining it, which became the foundation of a long-term collaboration.
Packaging & Product Design
Co-created product packaging that embodied eco-friendliness, reusability, and timeless elegance.
Assisted with sourcing bottles and materials to ensure functionality, sustainability, and beauty.
Developed packaging that felt ritualistic and joyful to use, with gold foil details and a touch of fairytale whimsy to capture the spa’s magical, storybook-inspired essence.
Balanced aesthetics with practicality, including considerations for product longevity and shelf life.
Provided product photography for the packaging I designed, creating solo product images that complemented the spa’s commercial model shoot. These remote photos extended the campaign’s use across social media and email marketing, adding variety and longevity without additional model costs.
Website & SEO
Migrated the spa’s old site into a new, refined design that reflects the brand’s serene, intentional energy.
Optimized the site for SEO and growth, including setting up a blog for ongoing visibility and organic reach.
Supported the brand with content marketing and creation, ensuring her voice and vision translated seamlessly into her online presence.
Click the image to View Stillwater’s live site.
As a solo business owner, she has built her brand with intention and heart. I’ve had the privilege of supporting her along the way, from refining design elements to brainstorming new ideas. Together we’ve shaped a brand identity that blends nature, luxury, and fairytale magic into a cohesive and lasting experience.
Send a message today if you are interested in taking part in a collaborative creative journey.
