Cecilia Skin Co: Where Clinical Skincare Meets Luxury Design

Cecilia Skin Co is a medical aesthetics skincare studio with a beautifully designed physical space that needed an equally polished online presence. With an existing logo and photography in place, the goal was to create a seamless e-commerce site that could manage both in-person and online sales while capturing the same elevated feeling as their brick-and-mortar location.

Website & E-Commerce Development

• Built a custom e-commerce website integrated with a POS system to unify online and in-person inventory, making it easy for the team to manage stock across both channels.

• Designed the site to reflect the spa’s physical aesthetic with soft pink accents, gold fixtures, and bright white light, ensuring the online experience felt as beautiful as visiting the clinic itself.

• Implemented a rewards program system to encourage repeat customers and client loyalty.

• Organized extensive content, including services, team expertise, and product offerings, ensuring visitors had their key questions answered up front.

Design & Branding

• Used the illustrated logo as inspiration for custom icon-style graphics, adding clarity and visual appeal throughout the site.

• Ensured product pages were easy to replicate and maintain, keeping the client’s workload light while preserving consistency.

• Balanced clinical aesthetics with warmth, designing the site to feel professional yet inviting.

Photography

• Conducted product photography sessions to complement the clinic’s existing brand imagery.

• Styled products in natural and studio settings, aligning them with the spa’s soft, dusty mauve, white, and gold brand palette while bridging the gap between their own branding and the silver and blue packaging of third-party products.

• Delivered assets that extended beyond the site, suitable for social media, advertising, and ongoing marketing.

Impact

The result was a clean, elegant e-commerce platform that elevates Cecilia Skin Co’s brand online and creates a cohesive bridge between their physical and digital presence. Customers experience the same sense of refinement, calm, and professionalism whether they visit the clinic or explore the website.